Marketing & Promotions

Posters & Schedule Cards
The OSU Athletics Department produces promotional posters and schedule cards for Beaver teams throughout the year. These items are available free of charge at all home events. Posters and schedule cards are also available at marketing tables in the main lobby of Gill Coliseum throughout the week. These items are available while supplies last.

Social Media
The OSU Athletics Department has made an effort to connect with fans on multiple platforms, including Facebook, Twitter, and YouTube. Below is a listing of all official OSU's social media sites.

Sport	Facebook	Twitter	YouTube
Oregon State Athletics
Football		Coach Riley Beavers Football
Volleyball
Men's Basketball
Women's Basketball
Gymnastics
Wrestling		Coach Zalesky Beavers Wrestling
Softball
Baseball
Women's Soccer
Men's Soccer
Rowing
Track/Cross Country
Men's Golf
Women's Golf

GenerationBeavs
GenerationBeavs is the official Oregon State Athletics club for kids ages 12 and under. Membership is FREE! Members will receive a membership card, lanyard, free admittance into select home events, e-newsletters on your favorite sports teams, and much more! For more information or to register, go to the official GenBeavs website here.

Tail Mail
Tail Mail is the official FREE e-newsletter of Oregon State Athletics. Sign up to receive the latest news on the Beavers, special ticket offers, gameday information, and much more! To sign up for Oregon State Tail Mail, please go here.

Trademark Licensing
OSU's Licensing and Trademarks Program works to promote, enhance, and elevate the image of Oregon State University by authorizing the use of the university's name and logos on high quality and tasteful merchandise.

Oregon State University requires that all individuals, organizations, departments and companies, both internal and external, obtain prior approval before using any OSU Indicia. This includes all names or logos that are registered trademarks of the university.

For more information, go here.

Internships
Oregon State University offers a unique opportunity for students to work within the Department of Intercollegiate Athletics. The Beaver Athletics Internship program will provide students with an invaluable experience that will benefit the pursuit of a career in almost any field.

The internships are awarded on an annual basis. If you are an OSU student with initiative, dedication, a strong work ethic, and a sincere interest in Oregon State Athletics, then you are encouraged to submit an application. Internships are available within the following departments:

• Athletic Communications
• Beaver Authentics (merchandise)
• Beaver Sports Properties (corporate sponsorship)
• Event Management
• Promotions
• Ticket Office

Broadcast Information
Oregon State Athletics has comprehensive television, radio, and online coverage.

Television
The Pac-12 Conference has the most comprehensive television platform of any college sports league. The family of Pac-12 Networks, in addition to ABC, ESPN and FOX, give Beaver Nation numerous opportunities to catch action from all of the school's 17 intercollegiate sports teams as well as campus programming. To learn more about the Pac-12 Networks follow this link.

Radio
The Beavers enjoy the most extensive radio package in the Pac-12 airing more total hours (live play-by-play and shows). Beaver Sports Properties (BSP)-Learfield Sports manages the Beaver Sports Radio Network, which airs football, men's and women's basketball, baseball games, and weekly Beaver Sports Talk.

The Beavers can also be followed in Spanish. In 2003, Oregon State made history by becoming the first Pacific Northwest school to offer Spanish-language to the Latino community when they broadcast Beaver football games. Today, KWIP (880 AM) in Dallas, Ore., hosts the Spanish broadcasts.

FOOTBALL RADIO NETWORK

Mascot Request
Mascot Request Form
Have Benny Beaver appear at your event! Please submit all requests at least three weeks prior to event. Our mascot volunteers are OSU students and rental is dependent on class schedules. Request forms are available by clicking here.

Mascot Costs

MAXIMUM 3 HOUR APPEARANCE

Message Center Request
Message Center Request Form
Share you special message on our video boards! All requests are due to the Marketing Department one week prior to the event run date. Payments are due 5 working days prior to event. Request forms are available by clicking here.

Message Costs

Donation Request
Donation requests are regulated by Oregon State Athletics Compliance staff in coordination with the Oregon State Ticket Office. Due to the department's policy, Oregon State Athletics can no longer donate any merchandise items to any organization. However, Oregon State Athletics may donate tickets (pending availability) if an organization meets certain requirements:
1. The organization must be one of the following groups: non-profit, charitable, educational, or institutional
2. The organization submits its request to the department four weeks before the tickets are needed for the event
3. In compliance with NCAA rules and bylaws, the tickets are not to directly or indirectly benefit an individual of recruitable age (grades 9-12)
4. The organization must be local to the area
5. The tickets must be used by the intended organization and cannot be sold.

There are a limited number of tickets that can be donated in a fiscal year (July 1-June 30). Pending approval, tickets will be donated on a first-come, first-served basis. Please send a formal request on the organization's letterhead, to:

Oregon State Athletics
Donation Request
100 Gill Coliseum
Corvallis, OR 97331

Dads & Daughters
Oregon State women's basketball, volleyball, and gymnastics are proud to announce the "Dads & Daughters Series," a program designed to encourage dads and daughters to spend quality time together while enjoying Oregon State women's athletics. For only $25, a dad and daughter will enjoy tickets to two women's basketball games, tickets to three volleyball or gymnastics events, and t-shirts. Each additional daughter is $15 and receives the same benefits. All tickets are general admission. Registering for the program will save 30 percent off of the price of single game tickets for these events.

This year, Dads & Daughters features an outstanding schedule. Program participants will attend two women's basketball games, and have the opportunity to watch the Beavs match up against Cal Poly on November 12, in-state rival Oregon on January 20, or Washington State on February 15 for OSU's annual pink game.

Participants will also have their choice to attend any three of the following events: volleyball versus California on November 4, volleyball against Oregon on November 23, Gymnastics versus Ohio State on January 11, or the OSU Gymnastics Comfort Suites Invitational, matching the Beavs up against Washington and Sacramento State on March 9. All women's basketball games, volleyball matches, and gymnastics meets are held in Gill Coliseum.

Click HERE for information on the 2012-13 Dads & Daughters Series.

Traditions
Fight Song - "Hail to Old OSU"
OSU our hats are off to you,
Beavers, Beavers, fighters thru and thru,
We'll cheer thru-out the land,
We'll root for every stand,
That's made for old OSU.

Watch our team go tearing down the field;
Those of iron, their strength will never yield.
Hail! Hail! Hail! Hail!
Hail to old OSU.

OSU! Fight! B - E - A - V - E - R - S

Nickname - The Beavers
In the early days of the institution, Oregon State University's athletic teams were known as the Aggies. When orange uniforms replaced the drab sweatshirt gray and tan jerseys, the teams were referred to as the Orangemen.

In 1916 the school yearbook was renamed "The Beaver" and the name Beaver became associated with the school. It is believed the press also had some influence in changing the name, particularly L.H. Gregory of The Oregonian newspaper. The name gained instant popularity among alumni and students.

The Beaver is the state's official animal.

The Mascot - "Benny Beaver"
Benny Beaver was adopted as Oregon State University's mascot in 1952 after the school had a reported three previous mascots. The first mascot in 1893 was a coyote named Jimmie, owned by M.M.H. Kriebel. In 1909, a second mascot appeared on the scene. Dr. John Bell, a Corvallis pastor and former regent of Corvallis when the college was taken over by the state and became Oregon Agricultural College, became the OSU mascot. In the early 1900s, "Doc Bell" was considered to be the varsity football squad's "mascot" because of his steadfast attendance and advising. In 1921 there was an attempt to make a live Beaver, "Bevo," into the school mascot, but with little success.

Benny Beaver, OSU's current mascot, was introduced to the student body by the school's rally squad on September 18, 1952, in an effort to pick up sagging school spirit.

"Benny Beaver, the rally squad's candidate for handsomest man in school, has never been on campus before," according to The Barometer (student paper), at the time.

"The animal stands six-feet tall, wears vivid orange knickerbockers, a black jersey, and his familiar orange and black rooters lid."

Adopted as the official mascot in 1952, Benny Beaver still fires up the crowds at OSU athletic events today.

Benny Beaver, while official accepted as the school's mascot in 1952, actually can be traced back to the 1940-41 school year. A statue of a beaver named "Benny" appears in the school's yearbook, and later a barometer sports columnist used the pen name "Benny Beaver."

Team Colors - Orange & Black
Oregon State was known as Corvallis College until the mid 1890s and the school color was navy blue. A faculty committee appointed by school President John Bloss voted to replace blue with orange. Not long after, black was selected by the student body as a background color. A local tailor named J.H. Harris donated black uniforms for the baseball team in this time frame, and it is believed to be where the black color scheme began in athletics, although that is debatable. An article in the local Corvallis Gazette-Times in 1892 describes the use of orange and black in commencement ceremonies, nearly a year prior to orange becoming the official color.

While orange was originally the official color, over the years black has become more universally accepted as one of the official colors. Today, nearly all of OSU accepts black and Pantone 165 orange as the official colors.